Is generating high quality leads the biggest hurdle to your growth?
If your sales team is perpetually asking for new leads that are of high quality and you are finding it difficult to fulfil their demands due to lack of resources or lead generation know-how then you have arrived at the right place. We specialize in managing integrated demand generation programs, which deliver a consistent flow of highly qualified leads for your business. Over the past five years we have been providing strategic guidance, planning, execution, follow-up, and reporting of lead generation campaigns to companies across the world. Our solutions include:
Impeccable prospect data
There are innumerable statistics that show how “quality & quantity” of prospect data impacts performance of your campaigns and also the fast pace at which existing prospect data becomes unusable. Moreover, most of the data collected is inaccurate or bogus to begin with. In such a scenario, marketing campaigns are bound to perform poorly. Our diligent team gets down to essentials first. We check the exiting data for accuracy, relevance, duplicates, redundant details, missing information, and then validate each and every record using email/phone/social media. We update the current information for all the contacts and create effective segmentation based on various parameters. We also work on creating fresh contacts lists based on your ideal business prospects definition and keep adding new contacts to your pipeline on a regular basis. This sets a perfect springboard for outbound marketing campaigns.
Improved branding and robust pipeline
You wouldn’t want your star sales representatives to chase dead leads, or contact prospects with ill-prepared sales pitch due to lack of information. Our dedicated team does the critical first-half of the job for you. We meticulously reach out to your prospects through emails or tele-prospecting, understand their business scenarios, requirements, position your solutions, update missing information, and schedule appointments with your sales representatives so that they can take it to the next level. Our services save tremendous amount of time and effort for your sales team, enable them to perform better with greater knowledge of prospects, and close more sales.
Organize blockbuster events
Relevant and interested audience is needed in the right numbers to make your event a success. Be it webinar, seminar, conference, road-show or a virtual trade show;event participation management to boost turn-out ratios of the relevant participants is essential. At the pre-event stage, we collaborate effectively to perform event planning, invitations, follow-ups registrations, and reminders. And after the event is executed successfully, we take it further to logical conclusion of converting event participants into sale ready opportunities.
Focus on sales, while we deliver the leads
- Our marketing strategy experts chalk out the perfect multi-faceted demand generation plan that is a mix of various marketing tactics to develop brand awareness and improve positioning.
- Our highly proficient and skilled team works in complete harmony with your in-house sales and marketing teams, and is mindful of the way your team works and interacts with prospects.
- We follow transparent processes and adhere to strict reporting and measurement methods. We standardize and implement best practices to achieve maximum results.
- CandorWorks has demonstrated capabilities in demand generation across industry verticals and our team has deep knowledge of various marketing automation and CRM tools.