CandorWorks Unveils A New Brand Identity And Adds An Enriched Menu Of Revenue Generation ServicessTransforms its image from an integrated demand generation company to a full-fledged lead lifecycle solution provider Pune, India– Wednesday, October 23, 2013
CandorWorks, a fast growing lead lifecycle management company that helps B2B organizations transform their lead management processes for improved ROI, announced a new brand identity and an enriched set of services and solutions for its global clients. The company's branding is a critical component in its messaging and will provide an enhanced platform for the new range of solutions aimed at making every partnership a success...
The new brand identity depicts CandorWorks as an agile player that designs high-performance lead management engines for cost-effective and profitable partnerships. Talking about the creative change in branding, Mr. Manish Kothari, Business Head, CandorWorks, says, “our new identify emulates our values and our beliefs. It represents our purpose, what we stand for - the catalyst role we play in accelerating our customers’ lead management process and augmenting results.”
The dynamic, holistic, and transformational services and solutions that are now offered by CandorWorks will allow it to serve diverse needs of its prospective customers. The broad range of services includes Marketing Automation, Event Participation, Outbound Campaigns, Prospect Intelligence, and Lead Generation, Qualification, and Nurturing, among other customized solutions. The expanded and improved service portfolio allows the clients to pick and choose what they need. This is complemented by flexible engagement models that enable clients to engage on a risk-free and on-demand basis.
Revenue marketing is becoming a reality, a key driver of success and today’s marketers are responsible for demand generation and not just for lead generation. This trend places CandorWorks at a unique position where clients can take advantage of rich experience, highly skilled resources, and operational excellence.
Mr. Ashish Kumar, Director Operations adds that, “The entire team had worked relentlessly to help us reach where we are today. We have made strategic investments across the organization to cater to the evolving demands of the market with a complete set of expert services. Our clients admire our total alignment and flexibility; and moving forward we will continue to build solid relationships and deliver outstanding results.”
CandorWorks designs comprehensive Lead Lifecycle Management Solutions that empower forward-looking businesses to transform their lead management processes into winning strategies for continued success. Since 2009, it has served leading technology and B2B companies globally who want a deeper level of relationship and operational efficiency in order to realize new customer acquisition capabilities. CandorWorks offers prospect data and intelligence, event participation management, lead generation, lead qualification, lead nurturing, and marketing automation support to companies desiring enhanced lead management capabilities. Visit: www.CandorWorks.com to learn more.
Marketing & PR Executive